Word of mouth marketing is probably the best kind there is.
As a craft course provider, having your students write you good reviews is like Gold Dust! Having collected hundreds of craft course reviews over the past few years, we know that 99.9% of the time craft course students have extremely positive things to say. If you run a craft course (or have been on one) then you will have experienced first hand the beaming faces I am talking about here!
Many of us now read reviews online first before deciding on which products to buy. When choosing a craft course or workshop, this is no different.
This is why CraftCourses.com has a student reviews built into each course page within our listings. It allows potential students to get a feel for what they can expect on any of our courses and it enables craft course providers to collect and publish testimonials online instantaneously - with none of that dreaded paperwork!
The team here attended a Google workshop recently where it was confirmed what we have long suspected; that Google favours pages that have student reviews and star ratings. CraftCourses.com also favours providers who have reviews; first of all every new review will get you straight our home page into the ‘Latest reviews’ section. Links to your reviews can be posted on Facebook or Twitter. Your overall rating on CraftCourses.com will also help you appear at the top of our listings. Students can search our directory by keyword, postcode, category, price but our default setting is to list in order of ratings.
Hundreds of reviews have already been collected on CraftCourses.com - read the latest here.
Whenever anyone leaves a review on your course page, you will receive an automated email with a link through so that you can go and read the review. You will probably enjoy this bit!
Remember that it is a good idea to let your students know that in giving you feedback you have the opportunity to improve what you do. Most people like to be asked what they think so let them know that you welcome their thoughts and comments.
There are three ways to gather reviews on your CraftCourses.com page:
1. Email your students direct
2. Contact your students from your CraftCourses.com account
3. Have a computer or laptop set up in your workshop/lunch room
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