International Fashion Branding and Design - Nottingham Trent University

Description

Research, design and create a new brand identity for a collection of your own fashion garments, accessories or products!

This course is perfect for fashion design and marketing students who wish to explore design, buyer behaviour and brand development in a UK and international context.

It will provide a link between the creative process of fashion design and an understanding of today’s fashion industry.

You will be introduced to fashion design in the UK, looking at British designers such as Paul Smith, Vivienne Westwood and Alexander McQueen, and you will learn how British fashion brands have created a distinct voice in both the UK and international markets.

After undertaking fashion market research, you will begin to work on your fashion collection – garments, accessories or products.

You will be encouraged to experiment with shape and materials and explore drawing and illustration techniques to create unique visuals of your collection.

On the final day of the course you will present your designs and a short report about your sources of inspiration.

The presentation will include a collection of fashion concepts and illustrations, marketing intelligence and a unique brand identity.

The course will include visits off-campus to galleries, museums and places of interest that are relevant to fashion students and fashion branding and promotion excursions to the high street, which will help you to identify key themes to support your project!

Level: Beginner

Entry requirement: You should have an academic background in design or marketing. Drawing and fashion making skills are not required.

Where you'll learn: You will be based in the School of Art and Design on the City Campus.

You will have access to our modern teaching rooms, collaborative working spaces to develop your ideas and styling concepts, Mac suite equipped with Adobe Photoshop, Illustrator and InDesign and professional mannequins.

You’ll also have access to our library to use outside of your short course; whilst you can’t reserve or take away books, you are welcome to use them as a resource for research and referencing.

Tutor profiles: Mandy Machray and Henry Taylor both teach on the undergraduate fashion programmes at NTU.

Need accommodation?

You can book a self-catered, single room with private bathroom on our city campus, right next door to our studios and classrooms.

Cancellation and a full refund can be obtained up to 4 weeks before the course starts. Start dates may be amended on request.

What's included in the price?

Two weeks of quality tuition from experienced fashion tutors.

Certificate of attendance upon completion.

Indicative maximum class size:16

Contact

Creative Short Courses at Nottingham Trent University